Campaign: The Poo Guru

I collaborated with PATH’s DefeatDD team to raise awareness on World Toilet Day about sanitation and its vital role in global health. Through the Poo Guru, DefeatDD reached out to targeted audiences of supporters, other NGOs, and policymakers. I developed key messages, social media posts, a blog, and other web content for their online campaign. NJI Media developed the visual content.

View the campaign on the DefeatDD website.

Read the blog.

Cover photo: DefeatDD

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